About the company
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History
DLF Sp. z o.o. has its registered office in Gdynia and is the legal successor to Firma Handlowa (Trading Company) Sławomir Radacki, established in 1993.
The founder, main shareholder, and President of the Company is Sławomir Radacki, M.Sc. (eng), who started his professional career as a sales representative in the Rainbow organisation in 1992. He became an independent distributor within a year and received the title of Rainbow Satellite Distributor in 1996.
Since 2000, DLF has been an exclusive importer and general distributor in Poland of innovative products, recommended for distribution to his contractors and for purchase by his customers.
DLF co-operates with around 50 sales offices and over 500 sales representatives throughout Poland. Each office provides service and has a group of sales representatives, making it possible for DLF to handle customers throughout whole Poland. DLF has dealt with about 60,000 customers since the beginning of the 1990s, although this is a fraction of the total number contacted through DLF’s distributors.
DLF has developed very dynamically and now has a more than a dozen percent share of the Polish direct sales market for household products, including medical equipment, from the premium shelf. It is worthwhile stressing that DLF is the only purely Polish organisation out of the four largest organisations that count on the Polish market.
